You Must Be In The Emotional Transportation Business

Do you make money telling stories?

Emotional transportation works by taking the critical facts, figures and information necessary to validate your value proposition and embed them in an emotional experience such as a purposeful story, interactive exchange or event. This is story telling marketing.

Story telling marketing is not new, by no means. 

There is an evolutional of story telling, creating emotional transportation due to the ongoing increase of video recording and access of video. Another increase is caused by the Google algorithm changes. The recent Google Hummingbird uses semantic search to bring to search query the content that people are looking for more than ever before. This is evaluated by 100s of methods of measuring engagement on content. Quality, compelling content that resonates with people will trigger them to freely like, share and comment. It is this engagement that triggers Google to present said content to even more people...

It is through telling our own story, crafting the story in such a way that we create an emotional transportation for our prospects or potential customers/team members. When they choose to join us rather than simply buying a product, into an opportunity a relationship is created. It is the relationship that is created which will then turn into growth and residual income.

Watch this recording of the Thursday Night Dream Warrior weekly Hangout here 

It is the story that makes otherwise forgettable facts memorable, resonant and actionable. The emotional experience renders something your listeners can more easily hold onto, recall and retell. Most importantly, they don’t just tell your facts and figures, but their emotional experience which pays forward your facts and figures in their own authentic voices, ultimately making them advocates and evangelizers for their and your success. 

People will often forget what you do and what you say ... yet they will always remember HOW you made them Feel. 

For example when I share a piece of my story...

Whether it is the part that I am a single mom of 2 teenagers, homeschooling my 16 year old son and I am building my online business ... another single parent may resonate with that with increasing courage. They may start considering something as an option for them that was previously not an option in their opinion.

Another person may resonate with the part of my story where I was lost without my 15 year critical care nursing career until I found a vehicle to once again help and empower people... saving lives in a whole new way!

Yet another person will resonate with my neck injury, permanent nerve damage that keeps me in bed much of the day. Knowing that I have found a viable option of making money despite my decreased activity tolerance will increase their courage enough to explore their options like never before.

So you see how different parts of your story will resonate with different people.

It is important to learn the skill set of the art of story telling to illicit the desired response, a positive experience. That is just on the other side of my Magic Carpet coaching :)



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Position With Wake Up Now for Black Friday and Cyber Monday

http://youtu.be/Y9u-jbqRnEg

Are you going to take advantage of the Black Friday and Cyber Monday deals?

As a team we are looking to help as many people possible to be ready and positioned to not only save money... to make money that keeps coming in every month after.

Email me at susan@empoweredonpurpose.net

to find out more

Zig Ziglar Died: He Will Still Help Me Homeschool

Do you listen to motivational speakers?

Who is your favorite motivational speaker?


Can I Help My Son Succeed Before He Fails?

Through the years I, like many parents, have paid close attention to what is presented to my children within the school system.

Respect, integrity, honesty, dedication, self esteem are all important qualities in my opinion.

My son was born with strong will and determination that quickly demonstrated his character. As he was starting to learn how to communicate his frustration was in getting his determined point across.

Early in childhood his leadership qualities became evident. When he came to me last year asking to be taken out of the school system and be home schooled, I knew he was ready. I knew that since it was his idea, his choice that we would succeed. When ever Samuel decided to do something or that he wanted something he made it happen.

I have always tried to enhance his strengths. For that reason we worked on leading in a positive effective way from a very young age. He was quite receptive to it especially because I didn't let on that I was teaching him. I hope he isn't going to read this...

Another reason I engaged in extra communication and positive leadership is he was the focus of bullying frequently. My angle was to provide him with a skill set to deal with it in a positive manner as well as build his self esteem so that he believed in himself.

As we started our homeschool mission I presented him with leaders that I wanted us to study. He came back to me a few months later with some Zig Ziglar quotes. He told me what they meant to him. Samuel found the simplicity and nuts and bolts advice of Zig Ziglar resonated with him. It made sense.

A new chapter was started!

Zig Ziglar has affected many people in his presentations and books. He Encourages others to believe in themselves.

He was a relentless purveyor of hope and a merchant of methods to turn hope from aspiration to reality

Zig Ziglar has died

Zig Ziglar will continue to be present in our homeschooling

Zig Ziglar's words will still be advice that will help people turn failure towards success

It is my hope that many people take action with motivation learned from people like Zig Ziglar.

It is my hope that my son continues to believe in himself. I hope that he always knows that he is amazing.

If you do listen to motivational speakers...do you take action on what you learn?

If you have a favorite motivational speaker...is it Zig Ziglar?